National Homes The Forest
National Homes The Forest by West Elm
With a new property located in the quaint, suburban town of Bradford, Canada, National Homes wanted model homes that would attract young families from nearby Toronto. west elm stylists went to work right away, designing gorgeous rooms for style savvy prospective buyers. With a little something for everyone—modern accents mixed with soft furnishings and bright colors in addition to subdued tones—the resulting design encourages prospective buyers to truly envision themselves in the homes. National Homes even went a step further and asked Pottery Barn, another Williams-Sonoma, Inc. brand, to furnish a second full model to demonstrate a more traditional decorating style. "Overall, the results exceeded my expectations. In each model, I get this resounding feeling that I could live there, and that's what we want people to feel when they walk in the door," says Natalie Chin of National Homes.
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